Description

In this role, you will become the face of SoulCycle on your campus. Your mission: to ignite curiosity in your peers, introduce them to the magic of SoulCycle, and inspire them to visit our studio for a class - contributing to the expansion of our community.

To achieve this mission, you will showcase SoulCycle to various on-campus networks, distribute discount cards with a special student price, and amplify the SoulCycle message on your personal social media platforms, including Instagram and TikTok.

Timeline: This is a part-time role for the Fall 2023 semester.

• On-Boarding + Training: Monday, September 4th - Sunday, September 17th (2-weeks)
• Discount Card Distribution: Monday, September 18th - Sunday, October 17th. Please ensure you are available during the early part of the semester so you can attend club/chapter meetings to hand out the discount cards in person.
• Social Media Promotion: You will post throughout the semester to engage your audience, highlighting various themes and special events unique to you/your school. Example: Finals de-stress ride, group ride with your organization, etc.

ABOUT SOULCYCLE:

SoulCycle transformed boutique fitness with the launch of its signature indoor cycling class in New York City in 2006, and has since continued to innovate and grow for its community. There are currently more than 50 studios across the U.S. and London. SoulCycle is a mind-body-soul experience, built on community, love, respect, acceptance, and a lot of fun. It comes to life through the ride, the relationships, and the unparalleled hospitality. And all of that comes from our people. Join us—we’d love to have you.

Benefits

• Receive a $400 stipend upon successful completion of the program
• Ride for free as SoulCycle staff throughout the duration of the semester
• Receive free SoulCycle branded merch to wear around campus
• Enjoy a fun, part-time job that fits seamlessly into your busy college schedule
• Engage with team members at your local SoulCycle studio
• Play an active role in SoulCycle's growth story and promote "group fitness"
• Valuable entrepreneurial experience focused on marketing and communication

Responsibilities

You will complete the following tasks throughout the Fall semester:

• Distribute 2,000 discount cards within Greek life organizations and clubs on-campus. Our vision for distributing discount cards is NOT to just hand out to random people on a sidewalk/crowded building or laying them down somewhere on campus. Hand it out during “active engagements” like individual conversations, chapter meeting announcements, club meetings, etc. The goal is intimate interactions where Ambassadors showcase the SoulCycle student discount and encourage peers to visit a studio to ride with friends!
• 1 Instagram post
• 1 Instagram reel or TikTok post
• 6 Instagram stories

In addition to these tasks, you will also be responsible for:

• Completing a virtual training and program planning tasks before the program starts
• Maintaining proper communication with Evolvez via Slack and group video calls
• Submitting timely recaps and picture submissions throughout the program
• The success of this program is measured by an increase in NEW SoulCycle riders. Actively promote SoulCycle, encourage peers to use the student discount, and invite them to experience a class (either independently with friends or in a group with you).

Qualifications

• Must be a currently enrolled, full-time college student capable of promoting SoulCycle in-person on their college campus during the Fall 2023 semester
• Should not be currently involved in another Ambassador program within the fitness industry
• Passionate about health & fitness, social media content creation/promotion, and being a trend-setter for new products or services among your peers
• Existing SoulCycle riders are preferred, but this is not a requirement. If you're someone who has already introduced your friends to SoulCycle and frequently posts about your class experiences, we strongly encourage you to apply!
• The ability to reach Greek Life and on-campus clubs is a necessary qualification for this role.
• Applicants with a strong social media presence, particularly on Instagram and TikTok, are preferred. If selected, Ambassadors must make their Instagram profile public and set to 'creator' for the duration of the program
• An interest in marketing, branding, and entrepreneurship is a plus
• This is a paid, part-time 1099 Independent Contractor role. Applicants must be eligible to work in the US with a valid SSN
• You will strive to exceed the expectations set here and make it your mission to significantly grow the riding community at your local SoulCycle studio!

HOW EVOLVEZ WORKS: 

Evolvez works with companies like SoulCycle to create and execute their Brand Ambassador programs. For this program, the Evolvez team will interview, hire, train, and manage the Ambassadors on a weekly basis, while the SoulCycle team maintains general oversight.